hayapotz ( BPI -STRAMA PAPER )
BPI
I. EXECUTIVE SUMMARY
BPI Historical Background
Bank of the Philippine Islands (BPI) is that country’s second-largest bank, trailing only Metropolitan Bank & Trust. It is also the Philippines’ oldest bank and one of the oldest of all Asian banks. BPI offers a full range of…
Marikina news is a a type of news that will be ssen in the internet which talk about many kinds of topics here in manila and also in marikina. its fun to read in marikina news because you can see many comments of the readers in the marikina news comment boxes and also the stories that was told with such pleasure that gives every people reading in this site of being an open minded to everything that is happening around.
caz:
Truman
Just wanted to make it very clear that I didn’t take this photo. I found it on Flickr and clicking the picture will take you to the original source. It would be nice if you went by the guys Flickr stream and told him how much you like the picture.
STRAMA PAPER BPI (Bank of the Philippine Island)
Executive summary
• It is also the Philippines’ oldest bank and one of the oldest of all Asian banks
• Country’s third-largest bank
• BPI offers a full range of commercial and retail financial services, including corporate finance services, asset management, and brokerage and other financial consulting services.
• Retail network includes more than 700 branches throughout the Philippines, as well as branches in New York, Hong Kong, and Tokyo.
• Operates a network of more than 1,200 automated teller machines and more than 8,500 retailer-based point-of-sale machines.
• In 1999, BPI pioneered online banking in the Philippines with the launch of online bank BPI Direct in 1999.
The objectives of BPI
• Eliminate redundant business processes and data replications
• Minimize errors inherent in manual processes
• Introduce mainstream enterprise software-as-a-service
• Encourage development of innovative Internet-based business processes
• Improve privacy by giving users complete control over their data
BPI MISSION & VISION
VISION STATEMENT
To be the leading non-life insurance company in the Philippines in terms of professional competence, service quality, responsible corporate citizenry, and overall growth and stability.
MISSION STATEMENT
• Through our insurance and financial service business, we commit ourselves to:
• Bring security and safety to people and businesses around the world, and make a lasting contribution to the enrichment of the society.
• Provide the finest products and services, and realizing customer satisfaction.
• Continuously improve our business, thereby meeting our stockholders’ expectations and earning their trust.
• Provide our employees an environment for challenges, incentives and professional growth.
Product lines
DEPOSITS
• Peso Deposits
• Foreign Currency Deposits
• Deposit Substitute
LOANS
• Commercial Loans
• Consumer Loans
• Agribusiness Loans
• Leasing
INTERNATIONAL BANKING
• Multi – Currency Time Deposit
• Investment Management Account
• Letters of Credit and Trade
• Foreign Exchange
PAYMENTS & SETTLEMENT SERVICES
• Self-Service Banking Channel
• Card-based Products
• Payment and Settlement Facilities
• Corporate Cash Management
ASSET MANAGEMENT & TRUST
• Corporate & Institutional Fund Management
• Personal Wealth Management
• BPI Investment Funds
• Custody and Special Purpose trusts
• Traditional Trust Services
INSURANCE SERVICES
• Life
• Non – Life
• Pre – need
• Reinsurance
INVESTMENT BANKING
• Capital Raising
• Financial Consultancy/Advisory
• Dealership & Brokerage
• Private Securities
• Foreign Exchange
• Derivative
ANCILLARY SERVICES
• Call Center Services
• Economic Research
• Investment Research
<!— /* Font Definitions */ @font-face {font-family:”Cambria Math”; panose-1:2 4 5 3 5 4 6 3 2 4; mso-font-charset:0; mso-generic-font-family:roman; mso-font-pitch:variable; mso-font-signature:-1610611985 1107304683 0 0 159 0;} @font-face {font-family:Calibri; panose-1:2 15 5 2 2 2 4 3 2 4; mso-font-charset:0; mso-generic-font-family:swiss; mso-font-pitch:variable; mso-font-signature:-1610611985 1073750139 0 0 159 0;} /* Style Definitions */ p.MsoNormal, li.MsoNormal, div.MsoNormal {mso-style-unhide:no; mso-style-qformat:yes; mso-style-parent:”“; margin-top:0in; margin-right:0in; margin-bottom:10.0pt; margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:”Calibri”,”sans-serif”; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Calibri; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:”Times New Roman”; mso-bidi-theme-font:minor-bidi;} .MsoChpDefault {mso-style-type:export-only; mso-default-props:yes; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Calibri; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:”Times New Roman”; mso-bidi-theme-font:minor-bidi;} .MsoPapDefault {mso-style-type:export-only; margin-bottom:10.0pt; line-height:115%;} @page Section1 {size:8.5in 11.0in; margin:1.0in 1.0in 1.0in 1.0in; mso-header-margin:.5in; mso-footer-margin:.5in; mso-paper-source:0;} div.Section1 {page:Section1;} /* List Definitions */ @list l0 {mso-list-id:1181090535; mso-list-template-ids:259035664;} @list l0:level1 {mso-level-start-at:3; mso-level-tab-stop:.5in; mso-level-number-position:left; text-indent:-.25in;} @list l1 {mso-list-id:2129666134; mso-list-template-ids:1693495810;} ol {margin-bottom:0in;} ul {margin-bottom:0in;} —>
C. IFE MATRIX
INTERNAL FACTOR EVALUATION
Strengths
1. Third largest bank in terms of assets 0.10 3 0.30
2. Largest bank in terms of capitalization 0.12 4 0.48
3. Country’s most profitable bank 0.12 4 0.48
4. Many branches and ATM 0.09 3 0.27
5. Foreign Branches are increasing 0.07 3 0.21
6. Encashment/ Deposit checks without charge 0.03 3 0.09
7. History of minimal service complaints 0.04 3 0.12
8. Online account security is really tight 0.10 3 0.30
Weaknesses
- Few Advertisements 0.07 2 0.14
- Operating Expense increase by 7% 0.10 2 0.20
from last year
- Absence of Strategic group 0.10 1 0.10
- Limited access to international markets 0.09 1 0.09
Total 1.00 2.78
IFE ANALYSIS
Based on the IFE Matrix BPI scores (weighted score). The weighted score indicates that the company responds in an effective way to the existing strength and weaknesses in the industry. Banks have large roles in increasing number of branches here in the Philippines.
III.EXTERNAL ASSESSMENT
A. MARKET POSITION
MARKET SHARE 2009
As shown in the graph, In terms of assets, the market share of BPI is P724.420 billion who has the least, while BDO who has the leading market share of P862.049 billion, second to its major competitor is metro bank and trust company has a total of P854.307 billion market share, This graph focuses on the three leading banking institution in the Philippines, obviously BDO ranked in television advertisement & promotion that make brand awareness to the public.
B. PORTER’S MODEL
Porter’s Framework Analysis
At present, Bank of the Philippine Islands is a privately owned bank. BPI’s main competitor is Metrobank. However, other competitors include Banco De Oro, Land Bank of the Philippines, Philippine National Bank, and Rizal Commercial Banking Corporation (RCBC). BPI does not compete with its two banking partners: BPI Family Savings Bank and BPI Direct Savings Bank. Instead, they offer different levels of services based on the needs of the potential BPI client. In terms of both asset and total deposit Banco de Oro is the number one bank here in the Philippines. In 2008, Metrobank slid to rank number 2 in terms of both assets and deposits. The Bank of the Philippine Islands ranked as number 3 in the competition.
There is no new universal bank entering in the Philippine banking industry. This maybe because of the strict regulations and requirements imposed of the Bangko Sentral ng Pilipinas in creating private or universal banks in the Philippines.
Investors of a bank supplied cash for the firm to enable the bank to conduct its operations, which includes lending of money to its customers. Depositors also belong in the supplier side; they are considered the source of cash of a bank.
Substitutes for Bank of the Philippine Islands viewed as universal bank are thrift bank and cooperative banks. These banks have different features compare to a universal bank. A thrift bank has the power to accept savings and time deposits, act as a correspondent with other financial institutions and as a collection agent for government entities, issue mortgages, engage in real estate transactions and extend credit. In addition, thrift banks may also maintain checking accounts, act as a depository for government entities and local government units and engage in quasi-banking and money market operations subject to the approval of the Bangko Sentral. BPI Family Savings Bank and BPI Direct Savings Bank are part of a thrift banks.
The customer of Bank of the Philippine Islands may also be their suppliers of money which may also called as the depositors. They deposit their money in the bank in order for them to keep it safely and they can withdraw this anytime they want. Depositors can also lend money from the bank on which the depositor now became the debtor.
PORTER’S FRAMEWORK
